Tara Bosch

“having that accessibility when she's in her grocery shop and pulling them off shelf, I see them as living together in unison and serving very different functions versus cannibalizing one or the other, especially at this stage in growth.”

“I always found that the natural channel was more forgiving from an early stage startup in terms of giving the end caps, giving the merchandising opportunities, not being as dollar and cents from the beginning”

“one of the key insights with SmartSweets that we identified was creating the permissibility to eating candy every day in the same way with marshmallows.”

“I always found such great nuggets in picking up the phone and calling the customers.”